When you want to start a blog for your online business it is important that you choose the right platform to use. Two of the most popular platforms available include: Wordpress and Blogger.com. Both of these platforms will help anyone get started with your own blog, but you need to know what the benefits are of using Wordpress instead of Blogger.com.

Below are the most important benefits you need to know about.

1. Both of these platforms are free to use, but with Blogger you have to use their site to build your blog. This means that they have control over what you can put onto your site. They also have the right to shut your site down if they find something they don’t like on it.

With Wordpress you can put your blog onto your own hosting account using your own domain name. This gives you complete control over your site, so no one but you can shut it down.

2. Having your blog on your own domain name and hosted on your own account looks more professional than blogger does because you do not have to include blogspot.com in the url (your blogger blog url is something like http://YourBlogName.blogspot.com).

With your own domain name you can have it be relevant to your business and Wordpress won’t be anywhere in the name. This looks more professional and makes some people trust you easier.

3. More blog options – With the Wordpress platform you have more themes that can be used for your blog and more options that can be used on your site to make building a business much simpler. With Blogger you are limited on what you can do because they only allow you to do certain things.

4. Make money – With Wordpress you can add any products to your site or set up a service and include payment options right on your blog. With Blogger.com, this is not allowed. Making money with blogger is a lot harder to do than it is with Wordpress because of the limitations.

Plus, with Wordpress you can sell any product and as many products as you want to without anyone interfering.

Now that you know the benefits of the Wordress blogging platform over the Blogger.com platform, you can see why it makes more sense to use the one that gives you complete control over your blog. If you are really serious about succeeding with your online business, then Wordpress is definitely the platform to use.

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